How to Collect Emails on Squarespace

This post may contain affiliate links. I may earn a commission at no extra cost to you if you make a purchase through them. Full disclosure here.

How to Collect Emails on Squarespace?

Collecting email addresses is a crucial part of building an effective digital marketing strategy for your business. Squarespace offers several built-in tools and features to help you gather new email subscribers and grow your mailing lists.

Quick Fix

How to Collect Emails on Squarespace

To collect email addresses on your Squarespace website, you can:

1. Add a newsletter block to your pages, layouts, or blog posts.
2. Create a promotional pop-up with a subscription form.
3. Include an email sign-up option during the checkout process.
4. Connect an Acuity Scheduling form to your mailing list.
5. Allow customers to subscribe at the point of sale in the Squarespace iOS app.
6. Add a newsletter form to a cover page or splash page.

Collecting Emails with Squarespace Features

Squarespace provides several built-in features to help you gather new email subscribers:

Newsletter Block:

Add a newsletter sign-up form to any page, layout, or blog post on your Squarespace site. Customize the content and styling to match your branding.

Promotional Pop-ups:

Create eye-catching pop-ups that appear when visitors land on your site or specific pages, encouraging them to subscribe to your mailing list.

Checkout Integration:

Offer customers the option to join your email list during the checkout process for your online store.

Acuity Scheduling:

Connect an Acuity scheduling form to your Squarespace Email Campaigns mailing list, allowing clients to sign up when booking appointments.

Point of Sale:

When making a sale through the Squarespace iOS app, customers can subscribe to your mailing list at the point of sale.

Cover Pages:

Design a dedicated splash page or cover page with a newsletter sign-up form to drive new email subscriptions.

Connecting to Squarespace Email Campaigns

Regardless of which email collection method you use, it's important to connect each form to a mailing list in your Squarespace Email Campaigns. This ensures that new subscribers are added to your email marketing lists.To connect a form to an Email Campaigns mailing list:

1. Open the Email Campaigns panel in your Squarespace dashboard.

2. Click "Mailing Lists" and select the list you want to use.

3. In the form's storage settings, choose the corresponding Email Campaigns mailing list.

This setup allows you to track new subscribers, manage your lists, and send targeted email campaigns directly from your Squarespace site.

By leveraging Squarespace's built-in tools, you can streamline the process of collecting email addresses and building your audience. Remember to provide value to your subscribers and comply with email marketing regulations for the best results.